Advice to webmasters of old, new and proposed websites

• Be friendly to search engines

  The object of search engines is to give their visitors a list of web pages relevant to the search words, in the order of relevance to the search words. So what do they want from websites?

• Look Out For Content

  Search engines list web pages in order of relevance to a search. How relevant to a search is the content of your web site?

• Be Popular on the Web

  If search engines determine that your website is popular, then they will list it as relevant to a search, the more popular - the more relevant. The more relevant, the higher you will be listed in search results. But how easy is to be popular?

• Key Words – they will find you on the web

  Key words are what people give a search engine to find what they are looking for on the web. You can define your key words before you even start your website.

• Can You Get Rich on the Web?

  You can get rich on the web, but you must work on a strategy to succeed. Here are 12 steps to success.

• Products for a successful web business

  There are F words in business. We have seen many small businesses on the internet flourish and fulfil their dream, but sadly we have seen some flounder and fail because they had the wrong product

• Personal Service on-line

  Here is a story of four traders who each started with a website built by us, retailing the same products Australia-wide from different cities. It's hard to compare businesses with different products in different markets, but these four businesses had all those factors in common.

• Pixels worth a thousand

  Optimizing photos of your products for your web page. How to make the most of your photos.

• For Art's Sake or Information?

  Should your home page be a work of art, or should it concentrate on providing useful information?

• Can you update your own web pages?

  You need your website information to always be up to date. Is this expensive, or can you do it yourself?

Newcastle Web Design — Division of Platypus Websites

Affordable web design, animations, databases, ecommerce, hosting, domain names, website design Sydney Newcastle Hunter NSW Australia. Web design, shopping carts, by Australian web designers in Australia.
PO Box 109, Toronto, NSW 2283 Australia — Phone 02 4959 7741 - email design@platywebs.com.au

Newcastle, Australia